What Makes a Corporate Partnership Win/Win?

The most effective corporate partnerships - which in the context of fundraising means the most lucrative - are those that are mutually beneficial.  Both the not-for-profit and for-profit businesses are invested in the success of the other. 

Are you truly invested in the success of your corporate partners?

There are SO many benefits for both organizations when a true partnership is forged. 

Here are just a few...

For-Profit Benefits:

  1. Increased sales
  2. Increased employee engagement
  3. Decreased employee turnover
  4. Increased Visibility
  5. Recognition for the good they do in the world

Not-for-Proft Benefits:

  1. Increased funding
  2. Expanded donor base
  3. Professional development for employees
  4. Increased visibility
  5. New volunteers and/or board members

How are you helping your corporate partners achieve these benefits? 

A few ideas...

  • Get your partners in front of your donors! If you've selected your partners intentionally, based on the alignment of values, you can...
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